Making tagging understandable for online marketeers
Due to changes in the privacy landscape and users' expectations, Google's click identifier (GCLID) is no longer used without user consent on iOS14+. Instead, Google Ads has introduced two new URL …
Continue Reading about The Introduction of gBraid: Impacts on Google Ads and Analytics →
When analyzing website data, it's important to have a clear understanding of the different components that make up your traffic and user behavior. However, with so much data available, it can be …
Continue Reading about What is a secondary dimension in Google Analytics? →
Google Analytics is a powerful tool for tracking website traffic and user behavior. One of the key features of Google Analytics is the ability to identify sessions from the same user by default, known …
